Unlock the Power of NIL

Welcome to the new era of brand influence—where NCAA athletes are no longer just competitors on the field, but creators, storytellers, and trusted voices on campus.

At Campus Commandos, we help brands navigate the Name, Image, and Likeness (NIL) space with precision, compliance, and creativity. Whether you want to boost brand awareness, drive sales, or create viral content, we connect you with college athletes who move culture—and your campaign forward.

How We Help Brands

We make NIL marketing simple, scalable, and strategic.

Athlete Recruitment 
& Vetting

We identify the right athletes for your brand based on alignment, audience, and performance.

Content Strategy 
& Production

From unboxings to game-day shoutouts, we help athletes produce authentic, brand-safe content that resonates.

Campaign Management & Reporting

End-to-end oversight ensures your NIL investment delivers both compliance and ROI.

Why Student Athletes Work

NCAA athletes are natural influencers. They’ve got:

NIL Tech

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Peer credibility
and cultural relevance

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Content that converts,
not just entertains

From TikTok clips to Instagram takeovers, NIL athletes give your brand a face—and a fan base.

What Makes Us Different

Campus Commandos is the bridge between brands and the college audience. With over 15 years in the student marketing game, we know the rules, the regulations, and how to build campaigns that don’t just check the compliance box—but make an impact.

Brands We’ve Activated With NIL:

We’ve helped national brands plug into powerful athlete partnerships—from lifestyle and fashion to food and beverage. 
Whether you’re launching a new product or building long-term brand love, we’re your NIL growth partner.

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Influencer Campaign

DIRECTV NFL Sunday Ticket

Campaign Goal

Drive NFL Sunday Ticket U sales amongst college students through posts and tweets from top college football players

Participants

11 athletes with 943k cumulative followers

Results

11 Instagram feed posts with 373k impressions and 56k engagements (8% engagement rate)

11 tweets resulting in 484k impressions and 42k engagements (17% engagement rate)

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125 Season-Long Ambassadors

It's Just Wings

Campaign Goal

Generate brand awareness and increase brand affinity while driving sales through their new D2C site

Participants

125 athletes with 3.6m cumulative followers

Results

2,500 social posts + @itsjustwingsofficial in bio throughout 5 months

4.2m impressions through the 1st month

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Regional Restaurant 
App Download Promotion

Runza

Objectives

Promote new rewards app with a series of localized social media partnerships

Maintain reputation for partnering with area colleges and universities for sponsorships

Participants

100 student-athletes from Nebraska schools

Channels

X , Instagram , TikTok

Execution

Social media post on preferred platform with photo or video

Results

"With Opendorse, we're able to connect with these athletes and operate the campaign from pitch to payment in one compliant platform, making it scalable for us and simple for the student athlete."

Becky Perrett, Runza Director of Marketing

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Large-scale national campaign 
for food delivery app

gopuff

Objectives

Be the first brand to offer every student-athlete an endorsement deal

Reduce customer acquisition cost vs traditional marketing

Participants

Standard offer available to every student-athlete

Larger partnerships with Gable Steveson, Trent Frazier, Haley Cavinder, Hanna Cavinder

Channels

X , Instagram , TikTok , YouTube

Execution

Posts with unique referral codes

Videos announcing partnership

Digital press interviews

Results

2,500 App Downloads at 20% of the User Acquisition Cost vs. traditional marketing

Due to overall success, campaign extended to the end of the year

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Ready to Build Your NIL Program?

Contact Us

Let’s match your brand with the athletes who matter most.